Have insight in any hoster
Since web sites and related data like whois and dns are public, you can infer a lot of information from outside a web hosting company.
Based on full public data, like IP-ranges, DNS-settings, whois-records and deep web site inspection, you can have an in depth insight in the customer base of any chosen hosting company. This can be as extensive or cursory as you want, for the complete customer base or a random selection, or any combination of these.
You can infer lots of information from public sources about your competitors. Because the information is all public, you are not dependent on expensive private information.
For web sites and other services (like e-mail) to work, a lot of information has to be public. Routing information, ownership information and information from all the web sites of a hosting company combined, give valuable insight in the customer base of a hosting company, like the average age, used technology, speed of web sites etc.
The hosting market is saturated and in a phase of consolidation. A due diligence is common practice before a merger or acquisition.
A due diligence is an inspection of the company's assets where the books and administration are inspected. This gives a good insight in the financial status of the company.
The actual state of the customer base is almost never inspected. This is mostly due to the inability to do an inspection of the real state of affairs. Using Sitekick data you can perform an analysis of e.g. the average customer age, see whether the customer base was 'pumped and dumped', how many active web sites are present, the domain value of these web sites etc.
You can use the tools and data to analyze your competitors, to also inspect yourself.
You can use all available data sources for your own company, for a large number of applications:
- find discrepancies between your administration and the world according to the Internet
- analyze the origin of your new customers: what are the top originating hosters
- analyze the destination of your churning customers: what are your top competing hosters
- analyze the average lifetime of the domains
- etc etc